Rim Watch: The Story


RIM WATCH … yes, check it out

Our wristwatches are especially… they not only tell you the time, so that you are always in the right place at the right time, but also combine the love for cars and motor-sport with a precise, detailed representation of a car rim.

Our DriftElement-Shop offers you different Rims Watches, color accentuated, suitable for every outfit.



Maybe you have already asked yourself what exactly a Rim Watch is? Ultimately, a Rim Watch is a wristwatch with a Japanese quartz movement, precise in its timing and resistant to water splashes. In this respect it hardly differs from other high-quality wristwatches. Our Rim Watch, however, has a very special design, as the dial is based on real car rims. And since there are a lot of different car rims out there, we don’t have a single rim design, but want to illustrate a variety of car rims. That’s why we offer the classic Rim Watch in three different colors (red, green and blue), our Multi-spoke watch in yellow or red, the Motor-sport Rim Watch, the Cross Spokes Rim Watch and the Nitro Rim Watch. Each watch reflects the design of an unmistakable car manufacturer. But a rim design alone is not enough if you look around in the car tuning world. Each of our Rim Watches has a colored brake caliper, following the current trend in the car scene. This results in a very special 3D effect, just like it can be seen in reality on a tire. In addition, the hour and second hands are color-coordinated with the brake caliper for optimum timekeeping.



Our brand creates the connection of unique designer watches with the world of motor sport.

Of course, our Rim Watch was designed for everyone: whether man or woman, senior or junior, motor-sport fan or simply-only-car user. But if you are especially into tuning and mechanics, if your heart beats faster seeing a BMW with blue brake caliper, if you can tell at a glance which rim fits which car manufacturer, then our Rim Watch is just the right thing for you. Or maybe you know somebody to whom all these characteristics apply? Then our DriftElement Rim Watch is the perfect gift!


-Matching accessories-

To make your outfit complete, DriftElement offers not only Rim Watches, but also the matching accessories related to the topic of tuning.



You can only find the original Rim Watch in our DriftElement-Shop. Here you can choose from a variety of different Rim Watch designs, pick a matching color and in no time you will have the jewel in your hands. Be enchanted by the very special 3D effect and park the Rim Watch after each use in the matching high-quality leather box. The DriftElement logo on the Rim Watch and on the watch box guarantees you an excellent wristwatch with a detailed, exceptional design. And only by the logo you can recognize an original Drift Rims Watch.



Perfect style, perfect finish, perfect choice: Wicked and expressive, this is how our Rims Watch presents itself. Whether red, yellow, green or blue, we offer you unique, extraordinary wristwatches for a fair price. And only here in our DriftElement-Shop you can get the original Rim Watch